Installation

Brand Peel is available for Windows, macOS, and Linux. Start on the download page, then choose the package that matches your operating system and architecture.

System requirements

Platform	OS support	Architectures	Key Dependencies
Windows	Windows 11, Windows Server 2016/2019/2022/2025 (Desktop Experience), or Win 10 22H2 legacy	x64	Microsoft Edge WebView2 Evergreen Runtime
macOS	macOS 10.15+ (Intel), macOS 11+ (Apple silicon); tested through macOS Tahoe 26	arm64, x86_64 (Universal package available)	Apple Vision.framework, AppKit NSColorSampler
Linux	Modern GTK3 distros (Ubuntu 22.04/24.04/26.04 LTS, Debian 12/13, Fedora 43/44)	x64, ARM64	GTK 3.x, WebKitGTK 4.1, glibc 2.31+, FUSE 2

You also need an internet connection for account setup, AI generation, checkout, and update checks. Keep additional disk space available for local projects, attachments, generated images, Sandbox artifacts, exports, and downloaded updates.

Windows

The download page provides:

Signed installer — standard choice for Windows 11, Windows 10 22H2, and Windows Server (x64)
Portable ZIP — extract the archive and launch Brand Peel without running an installer

Windows 11 includes the WebView2 Evergreen Runtime, and most Windows 10 22H2 systems already have it. The installer checks for WebView2 and installs it when missing. Brand Peel also supports Windows Server 2016, 2019, 2022, and 2025 (Desktop Experience).

macOS

Choose one of these DMG files:

Universal DMG — works natively on Apple Silicon (arm64) and Intel Macs
Apple Silicon DMG — optimized for arm64 Macs
Intel DMG — for x64 Intel Macs

Brand Peel is tested through macOS Tahoe 26. Packages are Developer ID signed and Apple-notarized. Open the DMG and drag Brand Peel to Applications. On first launch, macOS Gatekeeper verifies the Developer ID signature and notarization status.

Linux

The download page provides:

AppImage — for x64 Linux distributions
Portable TAR.GZ (x64) — portable x64 archive
Portable TAR.GZ (ARM64) — portable arm64 archive

FUSE 2 compatibility is required for normal AppImage mounting (libfuse2 on Ubuntu 22.04 and Debian 12; libfuse2t64 on Ubuntu 24.04/26.04 and Debian 13; fuse-libs on Fedora; fuse2 on Arch). The portable TAR.GZ packages do not require AppImage/FUSE mounting. Brand Peel depends on standard desktop libraries including GTK 3.x (libgtk-3-0 / gtk3) and WebKitGTK 4.1 (libwebkit2gtk-4.1-0 on Ubuntu/Debian, webkit2gtk4.1 on Fedora, webkit2gtk-4.1 on Arch). For Wayland compositors, color sampling runs via Xwayland fallback.

First launch

On startup, Brand Peel initializes its local data directory and then shows authentication:

Choose Start free trial to register, or switch to Sign in for an existing account
Registration asks for your name, email address, and a password of at least eight characters
If the account and device are eligible, the app claims the one-time 5-credit starter grant
After authentication, create a project with New Brand

The starter grant is limited to one per account and one per device. See Credits and Usage for details.

Updates

Open Settings > Customization to choose the Stable, Beta, or Alpha channel and check for a release. Brand Peel selects a compatible package for the current operating system and architecture, verifies its expected size and SHA-256 checksum, and then lets you open or reveal the downloaded file:

Windows opens the verified installer
macOS opens the verified DMG
Linux marks an AppImage executable or reveals the portable archive

Installation remains under your control; Brand Peel does not silently replace the running app.

Next steps

First Steps — create and finish your first brand project
Configuration — choose appearance, update, and speech settings